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The Importance of not importing users until Launching

  • The main reason not to import users until the launching date is that the users will receive a welcome message either by email or SMS. 
  • This Welcome message will include a PIN password which will allow the user to use this pin while redeeming a certain reward in-store or to access his membership with the business either on the app or the members portal. 

  • Most importantly, it is applicable for the business that acquires a white label app or members portal that will be indeed to receive the welcome message.